Available @ Sports & Lifestyle Department:

• 3rd Floor SOGO Kuala Lumpur

Founded in 2014, by local celebrity Neelofa Noor, Naelofar was borne out of the inspiration in crafting a lifestyle brand that resonates with the elegance and grace of modest women everywhere. At Naelofar, modesty is not just a choice; it's a way of life, and our mission is to empower every woman to express her individuality while adhering to her beliefs.

Our diverse range of products caters to every aspect of the modest woman's wardrobe. From exquisitely designed hijabs that blend tradition with contemporary flair to ready-to-wear collections that effortlessly combine modesty with fashion-forward trends, we offer versatile pieces that inspire